Parliament requested to implement stricter tender laws
Parliament has been requested to consider introducing stricter tender laws to prevent politically connected people from receiving state tenders. Briefing…
Category: Marketing
Prasa moves to secure service
Prasa network is porous and needs protection. This will be increased when the Passenger Rail Agency of South Africa brings…
Radio emerges as the medium of choice for advertising
Radio emerges as the medium of choice for newcomer commercials in telecommunications advertising for September 2020, finds research by Brand…
Station managers: The conductors of radio
While 20 years ago a radio station manager may have been looking after the metaphorical equivalent of a trio or…
Impact of COVID-19 on Radio Broadcasting
Source: Radio Days Africa | 15 July 2020 | The radical shift that the media environment has experienced…
ENTREPRENEURIAL AND PHILANTHROPIC NATURE
Radio 786’s listener is discerning, conscious and refined. A notable segmentation of the audience is derived from the Muslim community…
Spare a thought for community radios during the COVID-19 pandemic
Source: Unesco 26/05/2020 They give communities a voice and provide life-saving information yet the COVID-19 pandemic is threatening their…
ADVERTISING
Radio 786 is a leading multi-award-winning broadcaster that serves the listenership in the Cape Metropole. Its digital footprint extends beyond…
STRONG PURCHASING POWER
Radio 786’s audience enjoys a strong purchasing power which is the bedrock behind the Ramadaan and Lifestyle Expo. The event…
Saving for a Rainy Day – Are We Currently Experiencing a Monsoon?
The South African Reserve Bank (SARB) recently lowered its 2020 growth forecast from -7.3% to -8.2%. Their inflation forecast for…
TRUSTED AND DYNAMIC IDENTITY
Radio 786 reaches more than 2.4 million eyes and ears each month which bears testament to our entrenched brand identity…
DIVERSE LISTENERSHIP
Radio 786 is positioned in the LSM 5-10 segment. It enjoys a broad appeal among a significant pool of consumers…